Programs often choose to take a literal approach to shining a light on afterschool programs when they plan their celebrations! From lighting up landmarks to aiming the spotlight closer to home, here's how you can help your event shine.
For over a decade, the Empire State Building has been lighting up the New York City skyline to support afterschool programs everywhere. It's one of the most iconic Lights On Afterschool traditions.
But it's not the only one! Many afterschool programs work with libraries, recreation and parks departments, universities, local athletic teams, arts institutions, and museums. If one of your partners has a prominent property in the community, reach out and ask if it could be lit up for afterschool!
This strategy worked for the South Dakota Afterschool Network, lighting up the Falls of the Big Sioux River in Sioux Falls.
Think of large buildings that already light up, from skyscrapers and office complexes to stadiums and historic buildings. Contact the community affairs department, or better yet, contact someone you know to ask about designating October 26’s lighting for Lights On Afterschool. Offer to promote the lighting on social media and to your contacts and media as a thank you.
This strategy worked in IN to have the Indianapolis Power & Light Building run a Lights On Afterschool message that lit up downtown!
City leaders are big supporters of afterschool programs! Contact your city leader and/or their public affairs office to ask about lighting up a local feature, like an iconic statue, community center, town hall, fountain, or bridge. City and town leaders may appreciate the positive visibility of supporting afterschool and may even help promote the lighting. While you are at it, ask for a proclamation in support of Lights On Afterschool as well.
This strategy worked for the Pennsylvania Statewide Afterschool/Youth Development Network, which worked with state leadership to light the State Capitol in yellow.
Think outside the box!