COVID Funding & Recovery Resources | Accessing American Rescue Funds

Marketing Afterschool

Raise your program's profile

Reaching thought leaders like policy makers and members of the media can be important, but building support in your community is critical in making sure that your program is around for the long haul.

Making the case for afterschool

Check out this section of the toolbox for talking points and outreach strategies.

What you can do to market afterschool

We’ve put together a clearinghouse of techniques and strategies to build visibility for your program.

Social media tools for afterschool

Social media is becoming more and more important as a tool to reach your supporters (and find new ones!).

Marketing your program can raise your profile in your community, attract participants and funders, encourage positive media coverage for your program, and help build visibility and support for the entire afterschool field.

Our marketing toolbox has all the resources to build visibility for your program and the field in one place. You can get a sense of current policy issues and key talking points; create a program profile that will grab people's attention with your unique story; and learn how to effectively reach policy makers, the media and your community.